About Us

CardLess Loyalty Brand is operated by Future Proof Approach LTD, New Zealand based company. Our goal is to provide affordable and effortless loyalty solution for retail businesses. Our focus is on Customer experience using latest available technologies, making loyalty a seamless process as part of the Customer journey.

Tamas Janky (CEO)

Tamas leading the company since 2012 when the first idea and prototyping started. He has a wide experience in telecommunication and mobile technologies and also comfortable of leading teams. Tamas was instrumental to lead the early stages of prototyping and the Agile development of the todays product, managing Patenting of our new technology and keeping the team together.

Sergey Shabelnikov (CTO)

Sergey uses his System, Security, Database and Networking experience to keep the momentum in the technology front of CardLess Loyalty. He took the lead of data model design and backend cloud system implementation and productization. Sergey was not shy to bring his design thinking in styling and Customer/User experience and journey creation.


Rita Nagy-Balazs (CMO)

Rita is using her brilliant people and relation skills to work out ways to market our product. She is influential in design and styling to shape the product experience and support user testing. Organizing loyalty forums and discussion events giving the opportunity to her to shine.